Website design has evolved dramatically over the years. When we entered the market back in 2003 Microsoft was selling FRONTPAGE and everyone with a copy became their own defacto self web designer and companies were even launched using the product to develop websites for customers.
Competing in the market of "Web Design" for entry level companies was daunting simply because of the amount of competition. Everyone thought because they had a copy of Frontpage, or Dreamweaver and a number of other boxed website software solutions that they qualified as "web designer". And quite frankly some of them were excellent. The problem for the consumer who needed a website however was who to pick? Often it came down to knowing a friend or relative who dabbled... and that was "good enough". Certainly the price was right.
So, we were always competing against your "wife's cousin, Frank who knows how to build a website". How did 50Bubbles survive in this environment? Design was a commodity. That was obvious. If you have to compete on price, there is always someone out there that could beat yours. Yet when we spoke to the client, we were getting their attention.
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We all want good reviews but how do they really affect ranking on Google? Here's a run-down of what you should know about Google reviews.
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Asking for reviews is not that difficult but you don't want to make it hard for your client to go through the process. Follow this simple procedure to get your review link on Google.
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Motion is a natural attractor to the eye... it's part of our DNA. Use it to create move visual appeal and attract people to your posts. Just taking this moment to wish you all a Merry Christmas. For a free repository of pretty decent animated gif images read on... (these ones are free!).
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Do you think Facebook will be the last best social media site? Where is Facebook weak? How about Facebook for business. As Facebook for business is really picking up steam, do you think Google will just sit there and let it happen? I never even thought to ask that question until I went to Google today and typed in my own business in a search. Google has a way of introducing things that sneak up on you. You know they're seething over the fact that nobody actually uses Google+. So what might they do about that?
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Digital Marketing has become the general term for all services associated with internet based marketing services. I'm a little old school and only recently have been referring to the scope of what 50Bubbles offers as "Digital Marketing". If you check out my previous blog, you'll see a general overview of what we consider digital marketing services. Why am I writing this particular blog? Google Ranking of course!
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Digital marketing covers a lot of turf in the online marketing world. Which digital marketing strategies should you be using? Well, this is a good place to start to understand what you'll be dealing with.
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This has only happened to me a couple of times but before I closed the book on my last blog, I went back on the web to confirm the search engine ranking positions for my site relative to "Internet Marketing Dayton Ohio". As you know, if you read the last blog, I was ranking at 36 and all of the other ranking factors were pointing in that vicinity as well.
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You can't rank for everything, but you can rank for anything! Not too long ago, I showed you how I was going to rank for a keyword that I should have been ranking for and wasn't. Well, here we go again. I should be ranking on the first page for "Internet Marketing Dayton Ohio"... but I think I'm out around the 4th page. The problem was highlighted in my ranking report and a direct physical search. So, here's another SEO lesson. Stay with me for a month or so. This one might be a little tougher!
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I don't know how you started your collection but mine started with the incredible how-could-anybody-pass-up-this-offer from Columbia House Records. The deal is NOT why Columbia House Records went bankrupt, that's another story. But how Columbia House made money with a deal like this is a lesson for every business and an excellent strategy for landing page design.
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